https://journalstkippgrisitubondo.ac.id/index.php/PKWU <p>The Journal of Education and Entrepreneurship aims to disseminate the results of literature reviews and research results in education with the following focus and scope:<br><strong>Focus:</strong><br>Education and&nbsp;Entrepreneurship<br><strong>Scope:</strong><br>Educational Innovation, Educational Psychology, Primary and Secondary Education, Vocational Education, Curriculum Development, Educational Administration, Learning Community, Early Childhood Education, Models of Learning, Curriculum, Learning Innovation, Vocational Education, Educational technology, Learning technology, Media Education, Virtual Education, Educational Software, Digital Technology in Education, Multimedia Learning, E-Learning, Studies and Research Results on Entrepreneurship</p> STKIP PGRI SITUBONDO en-US Jurnal Pendidikan dan Kewirausahaan 2302-0008 <p>Jurnal allows anyone to compose, correct, and do derivative works, even for commercial purposes, as long as they credit for the original work. This license is the freest. It is recommended for maximum distribution and use of licensed material.</p> <p>The submitted paper is assumed not to contain any proprietary materials that are not protected by patent rights or patent applications; The responsibility for technical content and protection of proprietary materials rests with the authors and their organizations and not the responsibility of journal or its editorial staff. The primary (first/appropriate) author is responsible for ensuring that the article has been viewed and approved by all other authors. The author's responsibility is to obtain all necessary copyright waivers to use any copyrighted material in the manuscript before submission.</p> <p>Jurnal Pendidikan, Sains dan Teknologi allows the author(s) to hold the copyright without restrictions and allow the author(s) to retain publishing rights without restrictions. Jurnal Pendidikan, Sains dan Teknologi CC-BY-SA&nbsp; or an equivalent license as the optimal license for the publication, distribution, use, and reuse of scholarly work. Jurnal Pendidikan, Sains dan Teknologi allows the author(s) to hold the copyright without restrictions and allow the author(s) to retain publishing rights without restrictions. Jurnal Pendidikan, Sains dan Teknologi CC-BY-SA or an equivalent license as the optimal license for the publication, distribution, use, and reuse of scholarly work.<br>In developing strategy and setting priorities Jurnal Pendidikan, Sains dan Teknologi recognize that free access is better than priced access, libre access is better than free access, and libre under CC-BY-SA or the equivalent is better than libre under more restrictive open licenses. We should achieve what we can when we can. We should not delay achieving free in order to achieve libre, and we should not stop with free when we can achieve libre.</p> <p>&nbsp;<br>Jurnal Pendidikan, Sains dan Teknologi is licensed under a&nbsp;<a href="http://creativecommons.org/licenses/by-sa/4.0/">Creative Commons Attribution-ShareAlike 4.0 International License</a>.</p> <p><strong>You are free to:</strong></p> <ul> <li><strong>Share</strong>&nbsp;a copy and redistribute the material in any medium or format</li> <li><strong>Adapt</strong>&nbsp;a remix, transform, and build upon the material for any purpose, even commercially.</li> <li>The licensor cannot revoke these freedoms as long as you follow the license terms.</li> </ul> https://journalstkippgrisitubondo.ac.id/index.php/PKWU/article/view/2193 <p>The rapid growth of social media has significantly transformed digital marketing strategies, <br>particularly within the culinary industry. Social media functions not only as a promotional tool but also <br>as an interactive communication medium capable of shaping consumer perceptions, trust, and <br>purchasing decisions. This study aims to synthesize and analyze empirical findings regarding the role of <br>social media as a digital marketing strategy in influencing purchase decisions of Mie Gacoan consumers. <br>A Systematic Literature Review (SLR). Relevant academic articles published between 2020 and 2025 <br>were retrieved from Google Scholar and selected based on predefined inclusion and exclusion criteria. <br>The findings indicate that social media strategies—especially engaging visual content, active consumer <br>interaction, and electronic word of mouth (eWOM)—significantly enhance brand awareness, brand <br>image, and consumer trust. These results confirm that well-planned and sustainable social media <br>management is a crucial factor in improving marketing effectiveness and maintaining competitive <br>advantage in the highly competitive culinary industry.</p> Ainul Yaqin M. Farros Al Alimi Faiqurrohman Faiqurrohman M Padila Ramadan Zainul Munawwir ##submission.copyrightStatement## http://creativecommons.org/licenses/by-sa/4.0 2026-08-19 2026-08-19 14 2 154 172 10.47668/pkwu.v14i1.2193 https://journalstkippgrisitubondo.ac.id/index.php/PKWU/article/view/2242 <p>This study aims to analyze the transformation of semiconductors into instruments of national power and economic weapons in global geopolitical rivalry, as well as identify countries that will dominate the world economy through chip technology control. The research employs a qualitative descriptive approach with secondary data analysis for the period 2020–2025, encompassing econometric analysis, industrial policy evaluation, and geopolitical projections. Findings reveal that semiconductors have become the "new oil" of the 21st century, with major powers wielding chips as strategic weapons through massive subsidies ($400+ billion), strict export controls, and supply chain fragmentation. The United States leads through chip design dominance and critical technology control, China aggressively pursues technological self-sufficiency, while Taiwan maintains a monopoly on advanced chip production with a 92% global market share. This study reinforces weaponized interdependence and strategic trade policy theories, demonstrating how asymmetric dependencies in semiconductor supply chains are exploited as economic weapons. For developing countries such as Indonesia, this study recommends a hybrid strategy focusing on the Assembly, Testing &amp; Packaging (ATP) sector and materials supply rather than competing in leading-edge manufacturing.</p> Izzatul Mula Dies Nurhayati Muchammad Taufik ##submission.copyrightStatement## http://creativecommons.org/licenses/by-sa/4.0 2026-08-25 2026-08-25 14 2 173 185 10.47668/pkwu.v14i2.2242